Creative direction and visual identity for flymeta.
A collection of +300 boarding passes NFTs that evolve over time depending on external elements such as climate change, wars, injustices, historical events...etc.
The project is focused on storytelling, triggering memories from the past and projections into the future.
Client: Flymeta.io
Industry: Art, Tech
Role: Creative Direction, Design, Product Management, R&D
Year: 2022
Gathering a selection of actual boarding passes served as a point of reference, enabling the capture and replication of textures, gradients, stains, and shapes, thus creating a more authentic and immersive experience for the viewer.
Flymeta installation 2023
"Art-Jacking" Exhibition at Musée en Herbe,
23 Rue de l'Arbre Sec, 75001 Paris
The audience was invited to experience our interactive installation, where 200 boarding passes unfolds before your eyes. The viewer could manually navigate through and feel the subtle resistance as the controller mimics the act of flipping through paper, in addition to thoughtfully integrated sound effects that heighten the sensory experience. Pushing the boundaries of virtual exploration where every flip of a pass unravels stories waiting to be discovered.