Creative direction and visual identity for flymeta.
A collection of +300 boarding passes NFTs that evolve over time depending on external elements such as climate change, wars, injustices, historical events...etc.
The project is focused on storytelling, triggering memories from the past and projections into the future.
Industry: Art, Tech
Role: Creative Direction, Design, Product Management, R&D
Gathering a selection of actual boarding passes served as a point of reference, enabling the capture and replication of textures, gradients, stains, and shapes, thus creating a more authentic and immersive experience for the viewer.